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This is Kleiner Feigling

This is Kleiner Feigling

History

Some stories start small—this one, in fact, started quite small. Since 1992, Kleiner Feigling, with its unmistakable pair of eyes, has been the source of countless moments of celebration. What began with a small bottle has, over the years, become a true original, bringing with it an ever-growing variety of flavors, new ideas, and plenty of fun. Time to take a look back!

1992

1992

Kleiner Feigling is born in Eckernförde as part of the family business Waldemar Behn GmbH, entering the world of spirits. The brand quickly becomes a cult hit and is present everywhere in the 90s, from the Love Parade and boxing events to TV, radio and posters. Whether Carnival, Schlagermove, graduation party or festival: Kleiner Feigling is simply part of celebrating.
2000

2000

Kleiner Feigling stays true to its party character. The famous pair of eyes can be seen everywhere – on train cars, trucks and even as a collector’s model. Carnival groups and clubs turn Kleiner Feigling into a cult brand, while promoters accompany the brand at events across the country. This is how Kleiner Feigling eventually finds its firm place in the world of celebrities and press.
2013

2013

Kleiner Feigling gets some new siblings. Additional flavors bring even more variety and color to the brand’s cheerful, easy-going world. Alongside the famous, inimitable taste of fig, flavors like Coco Biscuit, Strawberry Colada, Magic Mango and, more recently, even Peppermint join the family. All of them are based exclusively on natural ingredients.
Now

Now

Kleiner Feigling has long been known beyond Germany and has achieved cult status in almost 20 other countries. The brand brings together people of all backgrounds, professions and walks of life. Wherever Kleiner Feigling shows up, people celebrate together, strangers become friends, and many individuals become one shared ‘us’.
Our Philosophy

Our Philosophy

Together is simply better.

Kleiner Feigling stands for shared moments, good vibes and easy-going fun. For toasting with friends, spontaneous get-togethers and the stories people still talk about the next day.

Above all, there’s one thing we don’t take too seriously: ourselves. Because the best moments often happen exactly when no one planned them.

Whether at a festival, a birthday, in a club or on game night – Kleiner Feigling is there wherever people come together and have a good time.

Production

Production

Kleiner Feigling stands for carefully balanced recipes, selected ingredients and a distinctive taste. From the Original to the many fruity flavors, this creates a huge variety for shared rounds and special party moments.

Quality, variety and taste – typically Kleiner Feigling.